View Full Version : Fair Isaac Announces National Credit Power Week to Test Consumers' Know-How


Christine
Fair Isaac Announces National Credit Power Week to Test Consumers' Know-How

April 3, 2003 — SAN RAFAEL, CA — Fair Isaac Corporation (NYSE: FIC), the global leader in analytics and decision technology, today announced National Credit Power Week on April 28-May 2, 2003. The event is a week-long celebration of the financial gains available to consumers by knowing their credit health and using that knowledge to boost their financial prospects.

Hosted on Fair Isaac's premier consumer Web site, www.myFICO.com, National Credit Power Week will feature contests, innovative new tools, and personal education for consumers from every walk of life. The week-long event will showcase cutting-edge secrets for consumers to help them get the most lucrative return from their credit potential.

To launch National Credit Power Week, Fair Isaac also announced the country's first nationwide contest to identify consumers who are true credit geniuses. All U.S. consumers are invited to test their credit knowledge on the myFICO Credit Genius Quiz starting today at www.myFICO.com. Those who score a perfect 100 percent will be announced nationally on April 28, crowned as "credit geniuses" and entered into a myFICO drawing for a cash prize to help pay down the winner's credit balances. Everyone who takes the quiz will be awarded discounts for myFICO products featuring their personal FICO score, their credit report, and Fair Isaac's personal analysis of their score and how to improve their credit health.

"Consumers who understand their own credit health and the intricacies of credit have a distinct advantage when it comes to managing their own finances," said Sue Simon, vice president of myFICO. "By creating National Credit Power Week, we want to alert millions of people to that advantage, and show them the personal power that comes from knowing and using the same actionable FICO score that lenders use. We feel this is the kind of creative insight and education that millions of consumers have come to expect from the premier site on the Web for one-stop credit information and empowerment."

The FICO score is used to make billions of credit decisions each year, including more than 75 percent of mortgage loan originations. In addition, more than 40 of the nation's 50 largest financial institutions rely on the FICO score to determine an individual's credit risk. The myFICO Web site offers informative, actionable credit-information services that help people improve and protect their overall financial health. Through www.myFICO.com and its associates, over two and a half million FICO score-based information products have been purchased to date.


About Fair Isaac
Fair Isaac Corporation is the preeminent provider of creative analytics that unlock value for people, businesses and industries. The company's predictive modeling, decision analysis, intelligence management, decision management systems and consulting services power more than 25 billion mission-critical customer decisions a year. Founded in 1956, Fair Isaac helps thousands of companies in over 60 countries acquire customers more efficiently, increase customer value, reduce fraud and credit losses, lower operating expenses and enter new markets more profitably. Most leading banks and credit card issuers rely on Fair Isaac solutions, as do insurers, retailers, telecommunications providers, healthcare organizations and government agencies. Through the www.myFICO.com Web site, consumers use the company's FICO® scores, the standard measure of credit risk, to manage their financial health. As of August 5, 2002, the business of HNC Software Inc., a leading provider of high-end analytic and decision management software, is part of Fair Isaac. For more information, visit www.fairisaac.com.

Statement Concerning Forward-Looking Information
Except for historical information contained herein, the statements contained in this press release that relate to Fair Isaac are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including any unforeseen technical difficulties related to the implementation use and functionality of the offering, market acceptance of the offering, the risks that customers will not perceive material benefits from the offering, failure of the product to deliver the expected results, the possibility of errors or defects in the offering, the company's ability to recruit and retain key technical and managerial personnel, the maintenance of its existing relationships with key alliance partners, competition, regulatory changes applicable to the use of consumer credit and other data, a lengthy sales cycle for our products, and other risks described from time to time in Fair Isaac's SEC reports, including its Annual Report on Form 10-K for the year ended September 30, 2002, and Form 10-Q for the period ended December 31, 2002. If any of these risks or uncertainties materializes or any of these assumptions proves incorrect, Fair Isaac's results could differ materially from Fair Isaac's expectations in these statements. Fair Isaac disclaims any intent or obligation to update these forward-looking statements.

Source: Company Press Release


"The week-long event will showcase cutting-edge secrets for consumers to help them get the most lucrative return from their credit potential."

Aside from a clever marketing campaign, I think that's unconstitutional. It's got to be, it is so incredibly unfair.